Prospecting is the single most important thing that any Network Marketer will ever do. They will do more of that than anything else. And … they will earn more from that than anything else. It is that important. But … how to get started?
It all starts with preparing yourself for the task. If you don’t have passion, a positive attitude, enthusiasm and total belief in yourself, your product and company, you are going to sabotage your own efforts. So it is very important to work on yourself and your self image first. You first win in your mind before you win physically. You have to believe in what you’re doing and have absolute faith that you will succeed. There are four main areas where you have to establish belief: You, your profession, (Network Marketing) your company and your products/services. You have to work on each of these.
It begins with your posture. You have to project yourself in a positive, confident and serious manner. It is about sending the message to your prospect that you are the leader they are looking for. This is a very important way of attracting the right kind of people to your business. If you don’t have the correct posture, you communicate to your prospect that you need him/her. This is the fastest way to lose your prospect. As soon as they get a glimpse of the desperation in your voice, they feel like you’re trying to con them or sell them, and they will run fast in the opposite direction. Get this right. It takes practice. It takes time, energy and consistency.
Effective recruiters are motivated, level-headed, good listeners, and they see opportunity in everything they do. They have their goals clearly defined. They see themselves where they want to be in 6 – 12 months time, and they take massive action daily to get them there. These characteristics are what you have to work on. Practice makes perfect.
You have to believe that Network Marketing is the best Business Model for creating wealth out there. You need to study up on the pros and cons of your own business, a franchise, and Network Marketing, and have the absolute belief that Network Marketing is the best.
You have to believe in your company and what they are trying to achieve. I know my company gives a certain percentage of all product sales to a children’s charity. Their goal is to better the quality of life of ordinary people, and to make ordinary lives extraordinary with the opportunity to create wealth. You need to know your company’s motto, and what it aims to achieve.
You have to use the products yourself and love it. You need to know the benefits of your products for each situation your clients might be in. You need to be able to let prospects and clients experience the products by having samples to try.
It is all about Practice. Practice your scripts until they flow naturally, and sound conversational and relaxed. Know which presentation methods you will be using. Then, start playing the game. Play it seriously. Play it to win. You have to prospect to a large number of prospects with posture on a very consistent basis in order to win the game. Remember, it is a numbers game. The better you get at prospecting, the easier the numbers will become. Don’t ever quit.